Altrix Primary Care is a nurse practitioner-led practice which offers a full range of services through personalized, unhurried appointments.
Altrix Primary Care
Providing Affordable Care to Families and Businesses
Overview
The mission of Altrix Primary Care is to advance high quality primary care services throughout the United States through a nurse practitioner (NP) model of care. Altrix Primary Care is an affiliate of America’s Nurses, a public benefit corporation, whose mission is to support nurse practitioners in building strong practices that transform healthcare, strengthen communities, and advance the NP profession.
Project
Print, Social Media, Branding, Strategy Consulting
Client
Altrix Primary Care
What We Did
Messaging, Graphic Design, Social Media, Brand Styling, Marketing Consulting
The Challenge
“In learning of the ease of coverage that Altrix intends to provide for business owners and their employees, we were more than happy to offer our services. I knew they would be a great asset to Nashua companies.”
Amanda SchneckPresident, Pearl Marketing
Altrix had just opened a new branch in Nashua, and they needed local support
Altrix Primary Care is a nurse practitioner-led facility, the first of its kind and newly established in Nashua.They wanted to get the word out about their practice, and all the benefits they provided. Altrix offers a membership known as Altrix Direct – an easy method for businesses to completely cover their employees’ primary care needs.
The Solution
We assisted in marketing consulting, branding, lead generation strategies and helping them to grow their patient and community outreach campaigns.
Our campaigns for them began with the design for promotional flyers and brochures. These marketing materials went through rounds of revisions to ensure the proper messaging with high quality images of the Altrix staff. We created media templates to be shared on social media and in email blasts, following this brand style. Through our networking, we were able to introduce Altrix to the Greater Nashua Chamber of Commerce.
The Outcome
Altrix Direct is now recognized as the newest primary care model being offered in Nashua.
Altrix is steadily helping more people get their primary care needs covered.
Our guidance has aided Altrix PC in promoting their services and becoming a substantial presence in the Nashua community. Our efforts led to more targeted businesses and a stronger understanding of local marketing strategies. We continue to consult with Altrix Primary Care on an ongoing basis to maintain the successful longevity of our partnership.