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Belletetes, LLC

Building Projects Specialists Since 1898

Overview

Belletetes is a family-owned chain of hardware stores across New Hampshire, first opening in 1898.

Based in Jaffrey, New Hampshire, Belletetes is one of the premier home improvement brands in the region.  They supply lumber, hardware, and thousands of other products needed to build and renovate homes.  In addition, they offer contractor and installation services.  

Project

 Branding, Marketing Consulting 

Client

Belletetes

What We Did

Web Design, Ecommerce, Graphic Design, Brand Strategy, Content Writing, Nurturing Existing Partnerships,

The Challenge

“We were absolutely honored to be chosen for the next phase of the Belletetes brand development. In meetings with their executive team, I knew we would have a strong partnership with this client.”

Amanda SchneckPresident, Pearl Marketing

Belletetes is celebrating its 125th year of operation.

They wanted to bring a marketing partner onboard to assist them in maximizing the effectiveness of their anniversary branding.  Their website was in need of an update.

The Solution

We delved into Belletetes’ history and designed a new commemorative logo.

With a new ribbon proudly announcing their 125th anniversary, the Belletetes logo was ready to be printed on new marketing materials, apparel, and other promotional materials.  Our web design team got to work structuring a new website for the company.  In addition, we wrote pages of new copy all about the Belletetes history and mission, to be used as needed.

Image of Belletetes logo.

The Outcome

Belletetes is planning the return of their Build It Forward program, which helps communities with home improvement charity projects for elderly and infirm residents.

Our partnership continues to grow.

We consult with Belletetes on a weekly basis to ensure that their website is optimized for e-commerce.  Our team advises their leaders on a forward direction for the company, propelled by their 125th anniversary.