Microsociety Academy Charter School

Innovative, Engaging, Research-Based, Technology-Infused Instructional Strategies

Overview

MicroSociety Academic Charter School is one of the most innovative educational institutions in Nashua, NH.

The MicroSociety Academy Charter School (MACS) founders strongly believe that a K-8 MicroSociety School will better prepare our children for college, post high school education, and the 21st Century workplace. The curriculum will meet all state and local standards using innovative, engaging, research-based, technology-infused instructional strategies that have proven successful throughout the US and the world.

Project

Branding, Website Design, Graphic Design, Lead Generation, Virtual Tour, Commercials, Search Engine Optimization

Client

MACS

What We Did

Website Design, Graphic Design, Lead Generation, Consulting, Video Marketing

The Challenge

“We wanted to give MACS the visibility that they deserve as a wonderful education provider.”

Amanda SchneckPresident, Pearl Marketing

The MircoSociety’s website was outdated and lacking the spark that the school wanted to express.

MACS was in need of a new website that truly showcased their brand.  The school was looking for ways to connect with new families and corporate sponsors.  After the beginning of the pandemic, the school needed a way to show new families their school through a virtual tour.

The Solution

Pearl stepped in to create a remarkable website experience for teachers and parents of students.

We designed a website for them which empowers their initiatives as a local charter school. Whenever they are in need of press releases or video content, we are there to support them, every step of the way.

The Outcome

MACS experienced a growth in awareness throughout the area.

One doesn’t need a microscope to see the MicroSociety!

The school has seen an increase in visits to their website.  Enrollment requests are increasing and the school has new branded material to help with promoting the school to new parents and sponsors.  The data reports a 25% increase in new website visitors, and 94% less time spent aimlessly locating information on the new website. 

256

Website Visitors

97

Increase in Engagement

85

Increase in Brand Awareness